Today, Innovation is a Fundamental Principle to Success of a Firm Against its Rivals on the Market. Sometimes, the Concept of Innovation Translates into New Product Development. While in Fact Many Innovative Firms Have Not Produced New Products. This Workshop Introduces Innovative Models to Create Value for Their Customers by Providing Methods for Understanding the Customer and its Needs. Finally, the Workshop Introduces the Tactics Used by Innovating Firms in the World.

Overview

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Workshop Topics:

Customer Identification and Designing the Business Idea Based on the Customer’s Need

Business Idea Processing and Transforming to Value,

Designing the Business Model Canvas

Innovation Tactics in the Business Plan

Teacher CV

Scholar in the Field of Entrepreneurship and Innovation Management at the University of Leipzig and Fraunhofer Research Institute.

Instructor of Innovation Workshops in Many Different Countries.

Manager of Iran Project Innovation

Overview

Start – Up Definitions

Start - Up Life Cycle

Risk and Return of  Start - Ups

Examples of successful and unsuccessful start - ups

Start - up Financing Models Including

- Accelerators

- Crowd Funding

- Crowd Equity

- Crowd lending